
Starting point
Plant seeds matched to your star sign, but nowhere does it say which plant hides behind which sign. Anyone who sees the result on the packaging buys a picture instead of a promise. So the secret here is not decoration: you plant, you tend, and only the growing reveals what you are raising.
Plant and Grow. You choose your star sign, plant the seed, and grow together with your plant until it shows itself.
Execution







The decision
The lid carries the star sign, not the plant. You decide with what you are, and you stay with it because you want to see what comes of it. The packaging keeps the secret, the plant delivers it.
What we decided against
Against an astrology look and against the plant on the lid. Moons, purple and glitter would have turned the secret into a cliché, and a picture of the plant would have given it away before the seed was in the soil.